If you think that your site’s speed will have no impact on viewers clicking on your site, or Google as it crawls your domain, you’d be wrong!
A slow website means that visitors will not want to come to your site again or may. click away before they get to consume any of your incredible content. It also could lead google to ignore your website and placed it at the very bottom of its search listings.
And, without viewers or high Google rankings, your website doesn’t stand a chance!
We’ve all clicked on a website and waited patiently for it to load. How long would you wait before clicking away?.
5 seconds?
7 seconds?
Maybe 10 seconds, if you’re super patient?.
Actually, Google suggests that any page that takes over 2 seconds to load will start to lose the interest of visitors.
Once a user has clicked away from your website and decided to go to one of the other thousands of listings they can find on Google, it’s unlikely you’ll ever be able to get them back to your site again.
if not for your slow page load times, this viewer might have signed up for your newsletter, clicked on. your affiliate links, bought your course, etc. So, it could be a costly mistake.
In addition, poor performance and slow speed could also have a big impact on the way that Google views your website.
Page performance is one of the mirky ranking factors that Google uses to determine how good your website is.
Because